File under 60% of all stats are correct 50% of the time.
Report: Overall U.S. Music Sales Up in ’08; Albums Down 8.5%
Americans bought more music in 2008 than ever before
2008 CD & Ringtone Sales Fall, Digital Growth Slows
The Numbers are in – Revenue Down
Some of the headlines look misleading, but then again, no one loves the music biz! Obvioulsy people are covering different things here – it seems those covering the “growth” are covering transactions, and those covering the drop are talking revenue.
Here is a good reference point to start the year and disucss new areas of growth:
Some raw data (from coolfer)
Album sales: down 15% to 430 million units
CD sales: down 20% to 362 units
Digital album sales: up 32% to 62.8 units
Track sales: up 27% to 1.07 billion units
LP sales: up 92% to 1.9 million units
Digital gains not making up for cd losses. LP growth small but exciting and an area that is bigger than indicated in units because of revenue.
In 2009 I’ll be working on some very cool things with a new d2c vinyl site. Check out becausesoundmatters.com to see the products WBR creates, and stay tuned for a complete re-launch of the site early this year.